Kickstarter

Kickstarter video strategy case study: how one angle, one shoot and a scroll stopping hook shaped the WYN Titanium Wallet film. See the full breakdown.

Is AI-generated video allowed on Kickstarter? See the actual rules, what disclosure does to funding, and a real case study from Minor Visuals.

See how AI video production cut costs and boosted impact on the Nomad SafeSip Kickstarter film. Real project results from Minor Visuals.

10 Tips Every First-Time Kickstarter Creator Needs to Know As of 2026, only about 41.7 percent of Kickstarter campaigns get funded. That means roughly 6 out of every 10 first-time creators miss their goal. The gap is rarely the product itself, it usually comes down to preparation before launch day. Here are 10 research-backed tips for anyone planning their first Kickstarter campaign. 1. Validate Your Idea Before You Launch Before you touch Kickstarter, confirm your idea solve

If you are getting ready to bring a product to market, you have probably felt lost among dozens of video agencies. Every one of them says "creative" and "professional." The real question is different: which one actually produces a video that sells? This guide walks you through how to choose the right product video agency and why specialization is what makes the difference. What is the difference between a general video agency and a specialist product video agency? Most video

New projects launch on Kickstarter every day, but here is the uncomfortable truth: more than half of them close without ever reaching their funding goal. So why are success rates so low, and what does it take to join the funded minority? This article looks at the real numbers behind the platform and the traits that successful campaigns share. At Minor Visuals, we have worked on more than 500 projects, spanning e-commerce product videos, Kickstarter and crowdfunding campaign v

Best Time to Launch a Kickstarter Campaign: Day, Month and Hour Guide When should you launch your Kickstarter campaign? Your idea is solid, your product is nearly ready, your video shoots are done. But which exact day, month, and hour should you press that button? The answer has a bigger impact on your campaign's success than most creators realize. LaunchBoom analyzed data from 342,287 Kickstarter projects to identify the clearest timing patterns available. In this guide, we

Launching a Kickstarter campaign is far more than pressing a button. So why do some campaigns blow past their funding goals on the very first day while others struggle for weeks? The answer lies in a single concept: pre-launch. In this comprehensive guide, we cover everything you need to know about Kickstarter pre-launch: what it is, why it matters, which steps to follow, and what tools to use — from email marketing platforms to forums and communities. What Is Kickstarter Pre

The global crowdfunding market is on track to reach $18.5 billion in 2026 — up from $16.6 billion just a year ago. That's an 11.6% jump in a single year, and the trajectory doesn't flatten until well past 2030. By 2033, analysts project the market could exceed $108 billion. None of that means it's getting easier to run a successful Kickstarter campaign. In fact, the opposite is true. As crowdfunding matures into a mainstream capital channel, the bar for what backers expect —